Les infusions Lioba
Digital marketing Campaign
The flavorful & fun world of infusions
If you’re looking for a tea brand that’s not afraid to have a little fun, then look no further than Lioba Infusions! Based in the beautiful Fribourg region, their teas are made from only the finest ingredients, and come with quirky names like «The evil one,» «The warm-hearted,» and «The Night Owl.»
To appeal to a younger and more diverse audience, Lioba Infusions has teamed up with us to create a vibrant and offbeat digital marketing campaign that showcases both the quality of their teas and their unique lifestyle. Our mission was to make tea-drinking cool with Lioba’s delicious and unconventional blends.
So whether you’re a guy or a gal, a night owl or an early bird, Lioba Infusions has a tea that’s just right for you.
Work produced by Take Off Productions.
Production: Take Off Productions
Client: Les Infusions Lioba
Art Direction: Marie Pichonnaz
Photography: Marie Pichonnaz & César Monney
Motion Design: Alexandre Simonin
Reel Editing: Marie Pichonnaz
Production digital manager: Pauline Berchier