Bellavista Eyewear FW21
Express yourself campaign
And if a look said more about you?
It’s time to EXPRESS YOURSELF!
This campaign was designed for Bellavista Eyewear, an optician who wanted to highlight unique and unusual models.
The client works with prestigious brands that are sensitive to ecology, innovation and design. With this campaign, we address an audience that dares to express themselves by combining strong looks and bright colors.
As a junior art director and photographer at Take Off Productions, I had the opportunity to create this vibrant universe and capture these fashion moments in photographs as well as plan the visual aspects of the digital campaign.
Work produced by Take Off Productions, with its amazing team.
Production: Take Off Productions
Client: Bellavista Eyewear
Art Direction: Marie Pichonnaz & Javier Cabrera
Director: Javier Cabrera
Camera: César Monney
Editing: Javier Cabrera
Photography: Marie Pichonnaz
Florinda Cairoli, Fanny Lebowski, Lukas Quintero, Erwin Cornelus Hermenjat
MUA: Joëlle Rohrbach
Production digital manager: Pauline Berchier